Holo there!

Holo Taco is the creation of Cristine Rotenberg, the personality behind the biggest "nail art" channel on YouTube — Simply Nailogical. You may know Cristine as the woman who painted 100 layers of nail polish on her nails or who once painted an entire car with nail polish.

Founded in 2019 and inspired by her love of all things holographic, Cristine decided to launch her own nail polish brand to bring high quality special effects nail polishes to the masses. Holo Taco has sold millions of bottles of nail polish and dominated the special effects nail polish space with its unique formulas and anything-but-boring philosophy. We are proud to have a dedicated and enthusiastic community that shares in our mutual love of nail polish and self-expression through colour and art.

Holo Taco nail polish is long-lasting, sparkly AF and created with a focus on care, quality and customer experience. Our polishes are 10-free*, vegan, cruelty-free and made in the USA of globally sourced unique ingredients.


*Our 10-free formula is free of the following ingredients: formaldehyde, toluene, DPB (dibutyl phthalate), formaldehyde resin, camphor, ethyl tosylamide, xylene, triphenyl phosphate, MIT (methylisothiazolinone) and parabens.


Do you have boring nails?

Just add a holo taco and it’s not a problem anymore.

Hold Up, What’s a Holo Taco?

The phrase 'holo taco' comes from Cristine’s nail tutorials on YouTube. Maybe it was her Canadian accent, maybe it was the mic. Either way, when Cristine would say 'top coat' in her voiceovers people thought she was saying 'taco'. Not one to let a little humour pass her by, Cristine ran with it, adding a holographic ‘taco’ (or holo taco) in every video. What started as a misunderstanding on YouTube is now a real life nail polish brand. We did it, internet!

Get Caught Holo-Handed

So…what do you think? Tag @holotaco and #holotaco with your orders on social media and show us your holo tacos! 💿🌮